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Tis The Season to Be Merry and Plan A h e a d

Posted by Dave Beson on December 16, 2009

Now is the time to surf the net for bargains, cruise the shopping centers, and to get a headstart on Christmas and Holiday celebrations.

Don’t you love to go to a great party?  Can you have a party and attend it as well?  That is a trick, my friend!

A few pointers from one who has done it right, and done it wrong and is learning the difference.

1. Do not shop in the day light if you hate crowds.  Seems the entire world is going to lunch and looking for one or two items. Go at 11 or 1:30 and plan to park and walk.  Get all the groceries, bar items, and serving items at least a few days ahead of the party you may be planning.

2. Buy Internet gifts before you go to work.  Cruise the net, shop, and line up your finalists.  Sleep on it.  Then order at 6 or 7 a.m. with coffee.  Don’t push the wrong button and order 101 Elmos, instead of 1.  Your items will likely be shipped the same day.

3. Split ends are not good in hair or parties!  Simply the menu.  Get something pre-made, share the list, or bake the week before and freeze.  Whatever you are having should be bought 2 days before, chopped, cut, cooked, or baked the day before.  The table set the night before.  And the bar or punchbowl set and ready four hours before.  Now you can cater your party, and go to it at the same time.  If people are bringing something, tell them to bring it hold, cold, or whatever, but ready to serve, including serving tools, etc.  Paper plates are cool!  Washing dishes the next morning is okay, too.  Breathe!

4. Sit down and have a conversation with two or three people before the pace of activity and serving gets to fever pitch.  Do the same thing as others clear, wash or stack plates.  These visits will be the majority of your party, save for the two couples that stay and stay and stay at the end. 

5. The Secret. Remember the objective.  Connect, celebrate, and let loved ones know how much you treasure their humor, their hugs, and their laughter. 

6. A final caveat.  Planning for next year, make a point of not surprising someone who prefers to help with the planning of the party, the guest list, and the menu.  This boo-boo derails the pleasure and the party when forgotten.  I know, I seem to forget every other year as I cook up an unwelcome surprise.

Happy Holidays.  Will you share your thoughts on having a blast at your own family/holiday party?

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Tech Tour Seminar Schedule 2010

Posted by Dave Beson on December 10, 2009

January 3, Ft. Myers, FL

January 4, TBD

January 23, Tallahassee, FL

January 24, TBD

Other January Dates Available NOW!

Please contact Jessica@davebeson.com or call 1-800-242-3031.

Dates subject to change.

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Master Trainer and Tech Titan Join Forces for 2010

Posted by Dave Beson on December 10, 2009

Master Speaker Dave Beson and Master of Technology Jim Casey are joining forces to lead the way to better times in 2010.

Dave Beson, speaker of 34 years and Jim Casey, Hollywood Stage Dad and Featured speaker at Mastermind and Master Your Marketing Events have joined forces to present       “TURNAROUND YOUR YEAR WITH REAL ESTATE TECH TOOLS.”  This new seminar combines Dave’s street-smart negotiation and presentation ideas with Jim’s best technology time-savers and money-makers.

Beson said, “Anyone in real estate that wants 2010 to be 20% to 100% bigger and better needs to invest the time to attend this action-packed seminar.”  He mentioned that he has spoken for 34 consecutive years at NAR Conventions and that this year, the tables turned.  The time to ‘get ready’ is getting shorter, and shorter as the market recovers, and consumer confidence reaches for 5% interest, tax credits, and the chance to steal a home.  If you are not taking vitamins and working out, you can’t be ready!

He added: “Good enough is not good enough.  Wise agents who look ahead and work harder now will get paid double-over-time in years to come.”

Casey hung up the phone from a team consulting call with agents selling 300 homes a year and said: “They would be lost, or stuck at a level half-as profitable if they did not use their contact management and tech tools to the maximum advantage.  I want to help MORE PEOPLE!” Casey has made over 100 presentations on the REAL ESTATE TECH TOUR, including speaking to over 1,000 agents on how to revolutionize their technology and master their marketing.  He regularly consults with some of the TOP 100 Agents in the USA.  Now he can help you get started, go faster, or get to the next pinnacle of success.

The seminar covers over 100 key ideas to revolutionize your marketing, follow-up, presentations, web presence, and free marketing.  In fact, there is a 100 page manual available FREE to anyone who attends the program.   A follow-up webinar covers action items and helps make sure the ideas are converted into ACTION.

Live seminars are not DEAD!  If you want to grow your business faster, and make all the right moves, then quit watching night time webinars and schedule this seminar to get you JUMPSTARTED for 2010.

This is THE SEMINAR!  Who else offers a money-back guarantee, a FREE 100 page manual, a FREE follow-up webinar, and the experience of nearly 50 years of seminars all over the World?  No one!

If you know a broker, an office or a Board of REALTORS looking for an amazing program that will put money in the pockets of REALTORS and add a spring to their step, then you must send them a link to this message.

Want to know more?  To find out more about when the “TURNAROUND YOUR YEAR WITH REAL ESTATE TECH TOOLS” seminar will be available in your area, please check the schedule at davebeson.wordpress.com.  Or, call 1-800-242-3031.

These seminars are booking fast.  Seminars are available in FLORIDA in January with no airfare, no hotel expense, and liberal PR partnerships.  If you have a group and a meeting, call now and ask for JESSICA at 1-800-242-3031.  Additional tours now being scheduled!

Please email info@davebeson.com.

Enjoy this first quarter BONUS offer and get on the calendar now!

Limited Time Offer, www.davebeson.com, All Rights Reserved.

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Top 100 Women Teach Lessons

Posted by Dave Beson on September 10, 2009

Fortune Magazine has released their list of the top 100 women in the US.  These are women who lead “for profit” companies.  Oprah is #6.  Anne Mulcahey, who brought Xerox back from the brink and moved them to the top of the heap in digital printing and business document services recently handed off her CEO position to another female.  The first such handoff in the history of the top 100.  A milestone.

You are an original.  An entrepreneur.  So you don’t want to make a XEROX of you.  Instead you’d like to make a better you and manage your energy and business for better results, with less fear.  To do so, heed the words of Anne Mulcahey as she talked today on CNBC about being conservatively optimistic about 2010.  I took notes that I think convey important ideas for me and my business in 2010.  See what fits for you in the items below.  ”If the shoe fits, wear it!”

2010: Your Vision

There is uncertainty about 2010.  So be conservative.  There is not enough world-wide positives to get bullish on the International expansion.  (However you, personally, can have a good year by standing out, and rising above the crowd.)

Keys to sustaining: (My comments in parentheses.)

Balance sheet strong.  (Your assets less your liabilities should be a positive number.  Beware debts! Increasing debts while asset values are not increasing is creating a negative net worth.)

Costs under control.  (Part of all you earn is yours to keep. Earning more than you spend and investing the difference in a safe place or a growing place should be a lifetime habit.)

Do not mortgage the future.  (Reduce debt, enjoy small luxuries like great coffee or thick towels and do so on your “staycation.”)

It’s important not to be scared.  Embrace the future.  Do not cut back on R and D.  (Research and Development to companies is like learning, coaching, reading, and  being willing to try new things in your business.  Work an hour a day ON THE BUSINESS, and improve the value of your time WORKING IN THE BUSINESS.)

Focus on your do-ability. (The market is tougher.  However you have tremendous power to DO!)

In summary, Anne was conservative, but focused.  Intense, yet real.

My hope for you, and for your family and team is that you can weather this storm or uncertainty and recovery by hunkering down, focusing your effort, being clear on what’s important, and calling your learning and your failures a part of your RESEARCH AND DEVELOPMENT!

You are a work in progress.  Get to work!

What’s NEXT?

Dave

www.davebeson.com

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If it is to be, it is up to me.

Posted by Dave Beson on August 27, 2009

As a possibility thinker and self-made man I am generally enthusiastic.  And I see opportunity.  However we both know that in a tough market you experience and “feel” setbacks.  Adversity makes you stronger.  Like a broken bone, once healed, you will be reinforced by your learning and your stiving in face of resistance.

If you’ve been in the business for a few years, or 34 years like me, then we have a lot to be proud of.  You and I have had success in great measure by delivering services to our customers.  We understand their expectations, we look for our competitive edge and “sharpen our saw” with training and practice, in order to deliver above average results.  That’s the definition of a professional. Accenture claims that success is 20% talent and 80% effort.  They use Tiger’s picture with that quote, hitting out of a three foot rough patch.  So, it’s okay to try harder!

One more thing that is essential to being and becoming more professional is a strong sense of “self-responsibility.”  If you want to be in the masses, blame someone else for your shortcomings or failures.  Blame the economy.  Blame Obama.  Blame Congress.  Or blame the media.  If you want to rise above the norm, you accept the challenge to stand out because of your personal determination, your “true grit.”

In the early years of 2000, up to 2005, real estate values climbed. Interest rates stayed low.  When the stock market suffered the Internet implosion and stocks fell back to earth, real estate values and sales continued to rise.  Real estate agents were able to deliver inventory instead of service, because the market was hungry.  Buyers had supreme confidence in their decision to buy. As agents, as trainers, we looked very bright and were paid well.  We bought houses, cars, and invested in our 401k’s and other accounts.

This is a tough market.  After 2005  real estate took a hit.  Consumer confidence and the buyers willingness to buy was damaged by an economic meltdown, a crisis of banking and the financial system, and by increasing unemployment and global economic chaos.  The “wealth effect” and the good feelings faded, and folks clamped down their wallets and quit spending.  Most homebuyers acted like they were born in Missouri, the “show me” state.  Sellers asked too much, buyers were reluctant to offer, and we had a standoff in the market for a year or two. Now short sales, foreclosures and motivated sellers are helping buyers to buy.

The past two years have taken a toll on the agent population. Agents left the business by the hundreds, or thousands.  Many stayed, but sold no real estate in 2008.  They paid their dues and decided to stick it out in 2009.  Some are still waiting.  Perhaps this testy market will “career adjust” a substantial per centage of the agents, and leave more transactions for those who are leaders, or top performers.

Who will be a survivor? Ask yourself these questions:

Who is re-training in preparation for a better market?  Few.

Who is rising early each day to learn their technology, add innovations to their website, and to explore partnering or other solutions to help deal with the heavy load of this market?  Even fewer.

Who is connecting with past customers, clients, sphere of influence, and all inquiries in order to fill their pipeline with ready, willing, able, and (soon) motivated customers? I hope you are!

Where do you want to be in three years?  In real estate?  At a higher level of production and satisfaction?  Hmmm.

In my LIFE SUCCESS COACHING program we ask each student to spend time with this key question: “If we were to work together for the next three years and our work was very successful…what would have to happen for you and your career in that time?”  Write out your achievements and your improvements, and you’ll have a prescription for change and innovation, over time.

Start by looking at the destination, three years out. See major changes that need to take place.  Be more organized, use my digital tools, have a database of 1000, sell 50 homes.  Now back up to one year out.  What would have to happen this year to get you on that path?  Back up to 6 months out.  What has to happen in six months?  What course, designation, or mentoring do you need?  Now look at the first month.  What must happen now to prepare you for the three year journey?  And tomorrow.  ”This could be the start of something good!”

People do things for their own reasons.  Not someone else’s.  So look for your motivation to achieve.  It may be for the love of your family.  It may be for long-term economic wealth, or it may be for social or esteem needs — you want to be seen as a “winner.”  Whatever floats your boat is okay with me.

The Howard Brinton organization has always said that you must have a “have to.”  That is for your own reasons, you must have targets and hold yourself accountable. I believe that has never been more true than today.

So, in your quest for success, remember that it is a journey.  And if anyone should be so kind as to mentor you, train you, or help you to help yourself up, say thank you.  And then work hard, focus, and prepare to take credit. Because however things turn out, your success or your failure is yours.

What are you working on?  Jot me a note…

Truly, now is the time to reinforce your notion of personal responsibility.  If it is to be, it is up to YOU!

What’s Next?

Dave

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HELP! Get Professional Help, While You Can!

Posted by Dave Beson on August 25, 2009

Today’s entrepreneur is called upon to be the master of many missions.  Who can vision their business, prospect, present, and perservere through the toughest real estate market in years and still smile?  Those who have assistance.  A personal assistant.  A partner.  A technology-wise helper who can follow-through on details, organize a mailing or emailing, and even pick up the phone to call potential buyers and sellers.

Where do you get a dream assistant for $20 an hour or less?  Who’s going to train them?  How can you get them for a few hours now, and more later, if and when you need them?

The answer: Use a Virual Assistant from Steve Kantor and his team.

I just hung up from a phone call which brought me up to date on the real estate market as seen through the best writers, best agents, and Stars of the Howard Brinton StarPower Network.  Knowing Howard and the Stars, and knowing Steve and his writing is a good jump-start for your business.  In fact, you may know Steve Kantor as the author of BILLION DOLLAR REAL ESTATE AGENTS.  This tome tells all about how others do it.  It’s worth a read.

But what Steve learned in Denver at the 20th StarPower Conference is that agents are “right-sizing” their business  overhead.  They are letting some of their staff go and re-focusing their efforts.  So if you don’t have a staff, but you need help, imagine hiring a VIRTUAL ASSISTANT to help organize your data base, get your social networking kick-started, or to help you connect with past customers for more repeat business and referrals.  You don’t need to rent space, buy a desk, or even give direct supervision.  That’s handled.

Sure, this is a tough market.  But there is lots of opportunity for a focused agent with a vision. In fact, I believe there are THIRTEEN TOOLS FOR A TOUGH MARKET.  One is a clear vision.  Another is the ability to use the phone to connect with past customers, clients, and potential business.  And yet another is having a part-time assistant to help you multiply your efforts and profit faster.

I’m suggesting you ask yourself if you need a little help to get organized or to turnaround your business before the business turns around.  Well?

I checked them out, and invite you to do the same.

What’s NEXT?

All the best.

Dave

To see how Best Agent Business can help you, check it out!

Best Agent Business Describes their services: We provide part-time virtual real estate assistants for top agents nationwide, at a reasonable price.  Here you will be able to explore our services, sign up to receive free ideas and materials, look over the benefits that Best Agent Business provides, and email us at sales@bestagentbusiness.com.  You may also schedule a call with Steve Kantor, President of Best Agent Business to discuss your needs and get a proposal within 24 hours.  We could be helping you within a few days.  Schedule a call today.

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How To Buy in This Market

Posted by Dave Beson on August 25, 2009

We can learn and earn and influence our present. That’s a huge benefit of real estate as a career. Our greatest asset is our ability to earn. So instead of watching our bank assets bounce with volatility, let’s make our earnings bounce.

One way to do that is to buy timber, or natural gas, or pork bellies.  If you don’t know those, then why not buy what you know.  Find one good home you can buy and fix up and work to make another $25,000 or more in one year or less.  This is an increase in equity, and may not be a cash profit.  Buy and hold for long-term profits.

You see it’s risky to try new things. Focusing on what we do best will help us add to our present value and our future worth.

Thirty years ago my wife Diane and I scraped wallpaper, painted houses, and did whatever it takes to get homes fixed up and for rent.  Today we have a few paid for homes that may just help us in our retirement.  Get rich slow.

Forget flipping for an immediate profit.  Hold and profit monthly with the best rental market we’ve seen in years!

Can you find one home this year to buy and fix up and rent?

Are you doing it?

Why not have another cash flow…that’s the ticket.

I’ll be writing about human, social,financial and emotional capital in a future blog. We’ll get there!

This won’t work for everyone, but if you’re thinking of working harder and winning, this could be a booster for you.

Dave  Beson

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Are these tough times?

Posted by Dave Beson on August 20, 2009

I’m starting the promotion for an all new seminar entitled “Top 13 Tools for Tough Times.”  Most of my seminar titles and the majority of my focus is on a positive approach to the business of real estate.  I see opportunity!

I’m listening to small town radio and hearing that health care is in jeopardy, cash for clunkers will run out tonight unless extended, and that middle class tax hikes can’t be ruled out.   Okay, this just in…clunker cash is available.  But what happens when it runs out?

Meanwhile, the stock market is at its high for the year dipped and is climbing back.  Why?  Because there is hope.  Things will get better.

Am I too late in dealing with a TOUGH MARKET?  Has it recovered so much that optimistic people will thinked I’ve “lost it?”  Of course I believe that tough times don’t last…but that tough people do.  That’s the ticket!

My feeling is that it has to hurt a little more for us to give full attention.  We need a TURNAROUND in our business focus and execution to earn as much as we did a few years ago, that’s for sure.

What are these top thirteen tools?  Well, surprisingly, one is THE TELEPHONE.  Pick up the phone and tell past customers that you have a blog, or that you twitter, or invite them to your website, or say something nice.  Stuck at a level, declining profitablity?  PICK UP THE PHONE.

More tools coming, so watch this space.

Meantime…if you were making a list of the Top 13 Tools for Tough Times..what would be on your list?  Share with me.

Keep in touch!

Dave

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Change Channels

Posted by Dave Beson on July 8, 2009

At a recent seminar in IRELAND, one sharp student surmised why there were not more people in attendance.

“People don’t want to come to an event and rub shoulders with the SUCCESSFUL if they feel that they are FAILING.”  Hmm.  So how do you get off your butt, off the couch, and into the world in order to help others?

Bill Gate’s dad was quoted as saying that the most important thing was SHOWING UP.  I can agree that in these challenging times, we must show up and BE PRESENT IN ORDER TO WIN.

I’ll always remember Dick Cavett, the intellectual interviewer and talk show host and his quote about depression.  He said that depression was like watching TV and wanting to change the channel.  You can see the remote control in front of you.  But you just can’t get it together to reach for it, and make the change.

So, what can you do to help your neighbors, your friends, your family, and yourself to CHANGE CHANNELS to opportunity?  What problems can you help solve today?

Write me about a problem you solved or one you’re working on and we’ll change channels!

All the best.
Dave

www.davebeson.com

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Volatility Creates Indigestion and Opportunity

Posted by Dave Beson on April 20, 2009

The stock market’s been on a bit of a roll for six weeks. Until this morning. And now that queasy feeling is BAAACK!

Even if you were right and got out of the market 18 months ago at the top, you could feel a bit shaky today.

So you took your money out of the stock market at the peak and have been waiting to get in? You are one smart cookie.

And when the S and P hit 666 or so, you did get in, right? Sell at the top, get back in at the bottom? Perfect timing.

Today is the first day of what could be a perfect storm. Health care, credit card problems, credit quality, earnings reports, and a few key statistics later in the week on jobs and houses could set the table for MORE VOLATILITY. But will it be up or down?

Should you get in, if you aren’t? Should you take a little off the table if you are all in?

Of course I believe all of the above are correct. What will you do?

Or will you do what I’m doing, which is creating two or three alternatives, and probably CHOOSING TO DO NOTHING, and STAY IN for the LONG HAUL?

Real estate continues to overcome many hurdles, aided by low interest rates and a recovering economy. Or an economy that is deteriorating at a slower rate. Which is nice.

HMMM.

What do you think?

What’s next?

Dave
www.davebeson.com

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